Merchant resources

Choose the question you’re working through. These guides bring related reading together so your next step is easier to find.

• How to Get Your First Review as a Marketplace Merchant (2026)

  Practical first-review playbook: warm buyers, timing, honest asks, insert cards, and policy-safe habits for PTI and other marketplaces.

• How to Price Products for a Local Marketplace

  Cost-plus, value-based, and competitive pricing — plus PTI Points, psychology, tests, and a live margin calculator.

• How to Start Selling Online: The Complete Merchant Guide (2026)

  Everything you need to start selling online in 2026.

• Local Commerce: Why Hyperlocal Selling Wins for Independent Merchants (2026)

  The structural advantages of selling locally — lower competition, community trust, story premium, faster delivery, and the PTI Shopping Universe built for hyperlocal commerce.

• Merchant Analytics: What to Track and Why (2026)

  The metrics that matter for independent sellers — conversion rate, repeat purchase rate, AOV, and the analytics decisions that grow your marketplace revenue.

• Product Listing Tips That Actually Convert

  Product listing tactics that move buyers from browsing to buying: titles, descriptions, photos, pricing psychology, and trust signals — plus a publish-ready checklist.

• Product Photography Tips for Marketplace Sellers (2026)

  Product photos that convert — natural light, backgrounds, hero image formula, lifestyle shots, and phone camera settings without a studio.

• PTI Shopping Universe: Merchant Onboarding Guide (2026)

  Everything merchants need to know about selling in the PTI Shopping Universe.

• Reseller Side Hustle: Getting Started Guide (2026)

  Sourcing, platforms, pricing logic, inventory discipline, and how local marketplace channels complement eBay and Poshmark.

• Seasonal Selling Tips for Marketplace Merchants (2026)

  Twelve-month planning rhythm for marketplace sellers: prep windows, listing refreshes, promos, and slow-season leverage.

• Sell Artisan Food Online: The Complete Merchant Guide (2026)

  Cottage food compliance orientation, labeling, platforms, pricing, photography, and local marketplace strategy for artisan food sellers.

• Selling Handmade Goods Online: The Complete Merchant Guide (2026)

  The complete guide for handmade sellers — platforms, pricing, photography, converting descriptions, first customers, shipping, and how to list in the PTI Shopping Universe.

• Shipping Tips for Small Marketplace Sellers (2026)

  Cut shipping costs, prevent damage, pick the right carriers, price profitably, and create an unboxing experience that earns repeat buyers — complete guide for indie sellers.

• What is Swarm Boss? Brand Marketing Through Community Explained (2026)

  Swarm Boss is PTI's community-powered brand marketing channel. How businesses reach renters through authentic peer recommendation on the PTI platform — not cold ads.

• Writing Product Descriptions That Sell

  How to write product descriptions that convert browsers into buyers: benefit-led structure, sensory language, storytelling, objection handling, and proven frameworks.